Earth Day Gifts / February 24, 2019 / Gladys Hayden
Mainstream Americans talked about recycling and conservation. In the 1980 s many people recycled within their neighborhood recycling programs. People s awareness of their ecological responsibility became part of their lives and actions. Children learned the importance of taking care of their environment; they were taught to care for the earth and its animals. The iconic Smokey Bear (originated in the mid 1940 s) featured poster slogans like "If not you who?" and "Only you can prevent forest fires. We can t." Americans seemed to step-up to their roles as Earth trustees. In the 1990 s recycling programs reduced overall waste by twenty percent. With people and government taking responsibility companies followed suit.
Earth Day is Born In 1969 John McConnell promoted Earth Day as a global celebration of Earth s gifts. The equinox seemed fitting time as it was the mid-point of spring and autumn across the hemispheres. A peace activist McConnell first presented his Earth Day idea to an audience at the UNESCO Conference on the Environment. He wanted Earth Day to be a global holiday where the world celebrates Earth s wonders and gifts. On March 21 1970 cities across the globe celebrated Earth Day. McConnell created an Earth Day proclamation that called upon people to take action against crises of the world such as famine war and poverty.
Manufacturers looked at ways to reduce toxic by-products and appear environmentally responsible to their customers. Their marketing campaigns highlighted eco-friendly actions like reducing environmental waste. Resurgence Even with progressive responsibility people did not celebrate Earth Day as they had in the beginning year. Celebrations were still held but they weren t as widely attended or announced. In 1990 the original Earth Day coordinator Dennis Hayes organized a worldwide Earth Day. For the thirtieth anniversary of Earth Day Hayes planned for a global celebration with participation from countries around the world.